Introduction To Affiliate Marketing

One of the greatest things about affiliate marketing is that you can literally start making money online in a matter of a few days, even a few hours.

You don’t need a product of your own, or even a website if you choose to create campaigns that direct visitors through your affiliate links, and you can choose from a wide variety of products to promote as well, including:

Physical Products
Such as books, physical delivery courses, DVD’s, Videos, Equipment and more from marketplaces like www.Amazon.com

Digitial Products
Such as ebooks, reports, video tutorials, training or coaching lessons and other digital products from marketplaces like www.ClickBank.com

Affiliate marketing offers you the freedom and flexibility unlike any other business model, and if you truly want to be successful, you need to know exactly how to take advantage of this incredible opportunity so you’re covering as much ground as possible, while leveraging your campaigns so they work double-time.

So without further delay, let’s create your powerful affiliate marketing system!

Choosing The Right Products

 Choosing quality products is an important part of every affiliate campaign, because you want to make sure that you are setting up campaigns around products that are likely to convert.

This means that you need to spend time carefully researching and evaluating products in order to choose winners. Your ability to generate commissions and convert visitors into buyers depends on the quality and brand of the products you choose.

When it comes to choosing a niche, there are two methods that will help you get started:

 1) Choose a niche that is evergreen

2) Identify demand and profitability based on existing competition

One of the most important things you can do is first evaluate and identify niche markets that encompass three major elements:

1) You can easily identify exactly who your audience is.

2) There are motivated, active buyers in the niche market.

3) You are able to penetrate the market with your campaigns.

There’s no sense in trying to find an untapped niche market. There are few of them out there and those that exist would take a lot of work in order to penetrate.  Then, you’d have to condition buyers, research angles and test out different campaigns and approaches before you determine what was successful.

Forget about that!  It’s always easier to make money in niches that are already proven to be profitable, because if you do that, you’ll instantly maximize your chances of building a successful campaign.

Evaluating markets doesn’t have to be difficult.  Your primary objective is to determine the viability of a market based on existing demand and buyers.

You do this a number of different ways, including by researching the number of products in the market versus the demand / size of the customer base. In most cases, you’ll be able to determine the viability of a market, (or even a specific product) in a matter of minutes just by using a combination of market research with search engine research.

You always want to conduct as much research about your markets as possible so that you can really understand what your target audience is interested in and create compelling campaigns that ‘speak their language’, essentially communicating directly to your target audience.
– What people are currently buying?
– Are there any potential market gaps for products you could create?
– How much of a demand exists in the market?
– Learn what your customer base is most interested in, concerned with, needing help with.

In other words, pay attention to who you are selling to before you determine what you are going to sell and your campaigns will be successful.

It’s likely that you’ve already got most of the research you need right in your own memory bank.  Think about the general health market and then dissect it so that you have 10-15 health related niches to evaluate.

Health – General / Broad Market
Segments include:
– How to lose weight
– How to prevent /cure acne
– Gout
– Menopause
– Pregnancy

Rinse and repeat this formula with any broader topic and you’ll likely find a handful of desperate markets.

Relationships – General/Broad Market

Segments include:
* Get your ex back
* Avoid Divorce/ Repair Marriage
* Improve Sex Life
* Pick Up Women / Men

These are desperate markets that consist of highly motivated prospects who are anxiously looking for a solution or answer to their problem.

Keep in mind that the best markets consist of buyers who are looking to relieve their pain whether emotional, physical or mental.

Take down notes of possible products and niche markets that look interesting to you.  Then, search for related forums, groups and blogs to determine what people are looking for, how big the market is and what is currently in demand.

Then, investigate keywords to determine how much competition is in the marketplace as well as how many searches take place each month for specific keyword phrases relating to each niche market.

If you plan to promote digital products, the best place to start looking for quality products is through ClickBank, available at http://www.Clickbank.com

ClickBank is the largest online marketplace for digital products, and you’ll be able to quickly pinpoint hot sellers by browsing through their many categories.

ClickBank.com offers detailed statistics and information regarding each specific product making it even easier to quickly evaluate the profitability of potential campaigns.

Here is what these means:

  1. $/sale: The amount of money you earn for each sale.
  2. Future $: Average re-bill revenue.
  3. Total $/sale: Average total $ per sale, including all re-bills.
  4. %/sale: The percentage of the product sale price that the sale represents.
  5. %/refd: Fraction of publisher’s total sales that are referred by affiliates.
  6. grav: The measure of how many affiliates are promoting the product.

For each affiliate paid in the last 8 weeks Clickbank adds an amount between 0.1 and 1.0 to the total. The more recent the last referral, the higher the value added.

The Gravity indicator will tell you how well a product is selling. So a gravity score of 100 means a product is potentially selling better than one with a gravity score of 20.

When it comes to gravity assigned to any specific product, a gravity of 70 or higher is usually a good sign that the product is still in demand, and being actively promoted by other affiliates.

To take things a bit further, you can use free services such as www.CBTrends.com or www.CBEngine.com  to further evaluate each product, in terms of performance, demand, and the number of affiliate marketer’s that are promoting it (which is always a good indication of how profitable the market is).

There are many other affiliate networks and marketplaces worth exploring, with many offering a combination of both digital and physical products.

Here are a few to help you get started:

 Amazon Marketplace

https://affiliate-program.amazon.com/

I suggest using Amazon to locate products primarily with a higher price point, as their payout rate is set at only 4%.  Personally, I use Amazon only for products priced at $200 or higher to make up the difference in the low-end commission offer.

Still, the Amazon marketplace is a great way to monetize extra space on your website or blog, and with their extended affiliate options, such as being able to integrate an “astore” into your website, you’re given a lot of flexibility as to how you can develop affiliate campaigns.

When it comes to gravity assigned to any specific product, a gravity of 70 or higher is usually a good sign that the product is still in demand, and being actively promoted by other affiliates.

To take things a bit further, you can use free services such as www.CBTrends.com or www.CBEngine.com  to further evaluate each product, in terms of performance, demand, and the number of affiliate marketer’s that are promoting it (which is always a good indication of how profitable the market is).

There are many other affiliate networks and marketplaces worth exploring, with many offering a combination of both digital and physical products.

Here are a few to help you get started:

Amazon Marketplace

https://affiliate-program.amazon.com/

I suggest using Amazon to locate products primarily with a higher price point, as their payout rate is set at only 4%.  Personally, I use Amazon only for products priced at $200 or higher to make up the difference in the low-end commission offer.

Still, the Amazon marketplace is a great way to monetize extra space on your website or blog, and with their extended affiliate options, such as being able to integrate an “astore” into your website, you’re given a lot of flexibility as to how you can develop affiliate campaigns.

Tip: You can monetize your feeder sites with Amazon modules and plugins, just by logging into your Amazon Associates account and exploring their ‘extended’ options.

Commission Junction

Otherwise known as “CJ.com”, Commission Junction has been around for many years and is known to pay on time and provide unbeatable support.

They also feature hundreds of merchants across the board spanning thousands of niche markets.

You may require approval prior to being able to participate in select affiliate programs, as Commission Junction provides merchants the opportunity to pre-approve affiliates, but the application is extremely simple and you can expect to receive a response in a matter of a few hours.

http://www.CommissionJunction.com

Share A Sale

http://www.ShareASale.com

ShareASale.com has grown into an extensive affiliate marketplace, and since all merchants are required to retain a cash balance of funds used to pay affiliates, it’s a risk-free way to ensure that you are paid for all of your efforts.

Pay Dot Com

http://www.paydotcom.com

PayDotCom is similar to ClickBank in that it only features digital products. One of the key differences between PayDotCom and Clickbank however is that when promoting products through PayDotCom, it’s up the merchant to pay you, and this is done primarily through Paypal. With ClickBank, you are paid by the company itself based on their payment schedule (every two weeks for paper check or weekly via direct bank transfer).

Link Share Services

Link Share is an ever-growing affiliate marketplace and with it comes a great variety of lucrative and high paying affiliate opportunities.

You can create your Link Share account at http://www.LinkShare.com

Here are a few resources to further help you find and evaluate potential niche markets:

NicheBot:

http://www.nichebot.com

Google Trends

http://www.Google.com/trends
Google Trends reveals the current popularity of a search term (keyword) and provides you with related resources (including articles, blogs and news).

Trend Watching

http://www.TrendWatching.com
Amazon Best Sellers

http://www.amazon.com/gp/bestsellers/books

Yahoo Buzz
http://buzz.yahoo.com

CB Analytics

http://www.CB-Analytics.com

 

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